Tag Archives: pr
PR Panels Aplenty at BlogWorld 2010

PR Panels Aplenty at BlogWorld 2010

by Erik on 08. Oct, 2010 in BlogWorld, Conferences, PR, Panels

Who knew PR was such a hot topic among bloggers? After all, it’s not unusual to hear bloggers gripe (legitimately) about PR pros who bombard them with mass emails for off-topic story pitches. It often seems that the only time bloggers like to think about “PR” is when they’re referring to “page rank.” That’s why [...]

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Did a Lame PR Strategy Wipe Out Google Wave?

by Erik on 14. Sep, 2010 in Marketing, News, PR, Tech

I like to think of myself as a fairly tech-savvy PR pro. But while I may qualify as an “early adopter” compared to many PR colleagues, I tend to get so focused on new PR tools and tactics that I fall behind when it comes to some big-picture innovations. Such was the case with Google [...]

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PR Pro’s Guide to SXSW Panel Picking

by Erik on 17. Aug, 2010 in Conferences, PR, SXSW

Last Wednesday (August 11th) marked the start of what author/new media marketing expert Chris Brogan and others describe as “panel whoring season.” Of course they’re referring to the annual SXSW (South by Southwest) conference, and the battle among aspiring panelists to get their panels chosen through a community-driven process called the “PanelPicker.” While SXSW 2011 isn’t [...]

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3 Lessons from Don Draper’s “Who Are You” Moment

by Erik on 30. Jul, 2010 in Marketing, PR

Despite all the hype, I’ve managed to see just a few episodes of Mad Men. While I love the early ’60s Madison Avenue aesthetic, there’s just something about the show that tends to put me to sleep. That’s why I was surprised to find myself fully immersed in the recent season opener titled “Public Relations.” The [...]

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Where’s the Content?

by Erik on 18. Jul, 2010 in Clients, Marketing, News, PR, Tech, Uncategorized

It has been a while since I last tried my hand at personal blogging. Stepping away from my earlier blog wasn’t a deliberate decision… it just happened gradually as I began to spend more and more time helping clients develop corporate blogs as part of their overall online strategy. One consequence of this unintended departure was [...]

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